DIRECT in 90 Seconds: Introducing the DIRECT Project Video

In today’s increasingly digital world, the ethical challenges posed by technology are no longer abstract concepts discussed only by philosophers. They actively shape how we work, learn, communicate, and interact with our environment.

As we navigate this complex landscape, the need for Digital Responsibility has never been greater. This concept refers to the values, principles, and behaviors that guide the ethical design, development, and use of digital technologies ensuring they benefit individuals, society, and the planet.

The Need for DIRECT

The DIRECT project was launched in response to an urgent necessity: to develop digital responsibility competences that empower both learners and educators. As technology evolves at a breakneck pace, it is vital to navigate these changes with confidence and integrity.

The project’s core philosophy is simple yet powerful: we must build a future where digital technologies serve people, and not the other way around.

Key Objectives

DIRECT aims to bridge the gap between technological advancement and ethical practice. The project focuses on four main pillars:

• Raising Awareness: Highlighting the societal and environmental implications of digitalization.
• Empowering Learners: Equipping students and young professionals with critical thinking skills and the ability to reflect ethically on the tools they use.
• Equipping Educators: Providing teachers and trainers with innovative tools to integrate digital responsibility into their daily teaching practices.
• Fostering Innovation: Encouraging responsible innovation and digital entrepreneurship while ensuring skills align with labour market needs and societal values.

Discover the vision behind the DIRECT project in just 90 seconds

We are pleased to share the official promotional video of the DIRECT project, offering a concise and engaging introduction to our mission, activities, and expected impact. In just 90 seconds, the video presents how DIRECT strengthens Digital Responsibility skills through practical learning, evidence-based self-assessment, and innovative tools that support individuals and organisations in making responsible digital choices. Watch the video to discover what DIRECT is building, who it supports, and why Digital Responsibility matters for Europe’s digital future.

The Consortium

The DIRECT project is a collaborative European effort, coordinated by the Aristotle University of Thessaloniki (Greece). It brings together a diverse group of educational institutions and industry organizations from six different countries.

Project Partners:

• Bern University of Applied Sciences, Switzerland
• University of Twente, The Netherlands
• IEK Delta 360, Greece
• Politeknika Ikastegia Txorierri, Spain
• IDEC, Greece
• Association of Employers in Craft and Small Businesses of Slovenia, Slovenia
• Ruse Chamber of Commerce and Industry, Bulgaria

As the video concludes, building a responsible digital future is a collective effort. Whether you are an educator looking for new tools or a learner entering the workforce, the DIRECT project offers the roadmap we need. We encourage you to watch the full video to understand how you can contribute to a future where innovation and ethics go hand in hand.